The Gelderdend (hereafter referred to as the “company”, “thegelderdend.com”, “we”, “us”, and “our”) provide the website: www.thegelderdend.com offering the sale of Leeds United Football Club memorabilia.
We do not collect any personally identifiable information about you unless it is in response to you using our Website or actively registering for one of our products.
1. What information we collect
1.1. Registering with The Gelderdend.
When you register on the The Gelderdend Website, when you create and update your profile, and when you purchase training on the Website, we and third parties working with us will collect the following information:
- Name, email address, age (only if you choose to).
- Billing address, delivery address, telephone number.
- Credit/debit card information when you pay for product(s).
- Data relating to your use of our Website.
- Information provided by you when you correspond with us.
1.2. Accessing the Website
2. How we use your information
2.1. In providing our online Services, we and third parties we work with will collect, store, and use your personal information for the following purposes:
2.1.1. To manage your account;
2.1.2. To provide technical support to you;
2.1.3. To send you email notifications and updates about your orders;
2.1.4. To contact you occasionally in order to invite you to share your opinions of and experiences with The Gelderdend, and to to publish anonymous testimonials of our Service on our Website or on other media channels;
2.1.5. For marketing purposes, where you provide us with your consent to receive marketing communications, which may include email communications with information, news, and offers on our Website;
2.1.6. To use your information in an aggregated format to identify trends on our website and trends in our customer database. We may use this information in an aggregated and anonymous format;
3. Whom we may share your information with
3.1. For the above purposes, we may share your information with the following third parties. Please note that any third parties’ use of your personal data will be governed by their own privacy policies and give rise to separate obligations under applicable data protection laws. We suggest that you carefully review any third party privacy policies that may apply to you.
3.2. Third parties that may receive your information include:
3.2.1. (When you pay for a product) our payment gateway provider PayPal (UK) Limited;
3.2.2. Mailchimp, which allows us to send personalised email communications to you if you have opted into such communications.
3.2.3. Any entity to which we are under a duty to disclose or share your information in order to comply with any legal obligation, or in order to enforce or apply our Terms and other legal requirements; or to protect our rights, property, or safety, our users, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
4. Legal Basis for Processing Your Information
We have several legal bases for collecting and using the personal information described above. They are:
4.1. Where the use of your personal information is necessary to perform our obligations under any contract with you;
4.2. Where we have your explicit consent to collect, store, and use your information for a particular purpose, including where you consent to receiving marketing and promotional communications for products on our Website or third party websites;
4.3. Where use of your personal information is necessary for purposes of pursuing The Gelderdend’s legitimate interests, as long as these interests are not outweighed by your own interests, fundamental rights, or freedoms. For example, we will need to ensure that in these cases you would reasonably expect your personal information to be used, and that it would have a minimal impact on your personal privacy. Such legitimate interests are:
4.3.1. to conduct our day-to-day business, including the operation of a fully functioning website offering Leeds United memorabilia;
4.3.2. to ensure we are delivering a high level of customer service through ongoing customer communications and responses to customer queries;
4.3.3. to operate our website;
4.3.4. to consider your employment application, if you apply for a role at our company; and
4.3.5. In some cases, we may have a legal obligation to collect personal information from you.
5. Storage and Security of Information
5.1. All information is stored on secure servers. When you register we will ask you to choose a password which enables you to access your account. You are responsible for keeping this password confidential. We ask you not to share this password with anyone.
5.2. In addition, we (or third parties acting on our behalf) may also store or process information that we collect about you in countries outside the United Kingdom or outside the European Economic Area, which may have different standards of data protection than in the UK. Specifically, our Website uses software that is provided by third party service providers around the world. We have put in place technical and organisational security measures to prevent the loss or unauthorised access of your personal information. However, whilst we have used our best efforts to ensure the security of your data, it is your responsibility to make an informed decision to avail yourself of our services and products or if your concerns about the handling of data require you to refrain from using our Website.
6. Data Retention
6.1. We retain personal information we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with a service you have requested or to comply with applicable legal, tax or accounting requirements).
6.2. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.
7. Your Rights
7.1. You have the following data protection rights:
7.1.1. You may edit personal details via your profile page at any time. You may also email us at firstname.lastname@example.org in order to access, correct, or update your personal information on our systems. We will answer every email as promptly as possible.
7.1.2. You can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information.
7.1.3. You can unsubscribe from certain email communications by following the unsubscribe link in the email itself.
7.1.4. If we have collected and process your personal information on the basis of your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.
7.1.5. If you have any privacy-related questions or unresolved problems, you may contact us using the information provided below.
7.1.6. You have the right to complain to a data protection authority about our collection and use of your personal information.
We take seriously our legal obligation to protect the privacy of children. Accordingly, we do not knowingly collect or maintain personal information from persons under 13 years of age, and no part of the Website is directed to persons under 13 years of age. If you are under 13 years of age, then please do not use or access the Website at any time or in any manner. We will take appropriate steps to delete any personal information of persons less than 13 years of age.
Cookies are files sent by web servers to web browsers, and stored by the web browsers. The information is then sent back to the server each time the browser requests a page from the server. This enables a web server to identify and track web browsers.
There are two main kinds of cookies: session cookies and persistent cookies. Session cookies are deleted from your computer when you close your browser, whereas persistent cookies remain stored on your computer until deleted, or until they reach their expiry date.
9.1 Cookies on our website
The Gelderdend MAY uses the following cookies on this website, for the following purposes:
9.1.1 User session cookie
We may use a session cookie so that we can remember what is in your shopping basket and remember where you are in the order process.
9.1.2 Analytical/performance cookies
They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
9.1.3 Targeting cookies
These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.
9.1.4 Refusing cookies
Most browsers allow you to refuse to accept cookies.
In Google Chrome. you can adjust the cookies settings by clicking the Menu > settings > Show advanced settings > In the “Privacy” section, click Content settings > Use the “Cookies” section to change your settings.
In Internet Explorer, you can refuse all cookies by clicking “Tools”, “Internet Options”, “Privacy”, and selecting “Block all cookies” using the sliding selector.
In Firefox, you can adjust your cookies settings by clicking “Tools”, “Options” and “Privacy”.
Blocking cookies will have a negative impact upon the usability of our website.
10. Contact details